COOKIES. CONSENT. COMPLIANCE
secure privacy badge logo
background

Simplify Cookie Consent & Privacy Compliance for Global Businesses

Gold CMP Google Partner | 55+ Privacy Laws Covered | IAB TCF 2.3 Compliant

partner logo
partner logo
partner logo
partner logo
partner logo
partner logo
partner logo
partner logo

Simple and All-In-One Privacy Management.

Comprehensive Tools for Cookies, Compliance & User Controls.

Equip your website with powerful tools for seamless cookie compliance and enhanced user privacy management.

Image
Image
Image
Image
Image
Image
Image
Image
background

Latest Blog Posts

image

California Algorithmic Accountability Law: What Businesses Need to Know

Your company uses an applicant tracking system that scores resumes and surfaces a ranked shortlist. You use a credit decisioning model that approves or declines loan applications. Your customer service platform routes users to different support tiers based on behavioral scoring. Until recently, none of these were regulated at the algorithmic level in California. As of late 2025 and into 2026, all three are.

  • Legal & News
  • Data Protection
image

Legitimate Interest vs Consent (GDPR): When Can You Use Each?

Your marketing team wants to send cold outreach emails to a purchased list of business contacts. Your data engineer wants to run behavioral analytics on logged-in users without an opt-in. Your security team wants to log all user activity for anomaly detection. Three teams, three processing activities, three people who have identified "legitimate interest" as the answer. At least one of them is probably wrong, and none of them has completed the documentation that would allow you to defend any of these decisions to a regulator.

  • EU GDPR
  • Privacy Governance
image

Best Cookie Consent Tools for Marketing Teams: CMP Comparison & Recommendations (2026)

A Google Ads account at a mid-sized UK e-commerce brand lost 90% of its measured conversions overnight in August 2025. Nothing changed in the account — no paused campaigns, no budget edits. The culprit was a consent banner that looked compliant to users and regulators but was silently failing to transmit the Consent Mode v2 signals Google's infrastructure required. Only about 40% of the attribution data was eventually recovered through behavioral modeling. The rest was permanently gone.

  • Cookie Consent
  • Website Cookies and Tracking